Randy Hopper's 18 Ways in 18 Days Campaign -- Day 1: I'm a Liar!

Here's a press release from the Randy Hopper campaign:

“With 18 days to go, I will call attention to the stark differences between me and my opponent each day through election day. The voters of the 18th district deserve to know the candidate’s position on the various issues facing their state and I look forward to providing the differences between me and my opponent."

Starting this gimmick on a day that the Milwaukee Jounral Sentinel calls you a "ridiculous" liar is probably not the best timing.